big ides come from big pencils
Brendan Good, Associate Creative Director at Leo Burnett (Toronto) provided the Sheridan Web Design Program students with a friday morning of thought-provoking Q&A. He didn't show us Leo's work. He didn't tell us they were the best. He barely even talked about himself. He made his presentation about us, his audience.
It was rather refreshing. And although other guest speakers have done the same, they didn't do it quite like him.
He started off by passing around a few books that he recommended we take a good look at: Guideline for Online Success and The Internet Case Study Book bot by Rob Ford/Julius Widemann.
His presentation was guided by the classroom. Full of topic choices, we got to chose which ones to talk about and in what order they were talked about in. Some Topics were questions for us to answer (rewarded with a USB key that held articles on them, for the class to put them together afterwards). Other topics we questions for him to answer, and the other others (lol) were just random tidbits or life lessons or funny stories. Hands down my favourite presentation of the year thus far.
You can view his presentation here:
a few key notes:
• always present on a calibrated monitor!!!
• sketch. always carry a sketchbook with you.
• PASSION - it's all you need.
• and sticky notes.....everywhere.
quotes:
"The computer has played a role in destroying creativity with Photoshop Everybody thinks they're a designer." — George Lois (Clients from hell)
"Logos have become the closet thing we have to an international language, recognized and understood in many more places than explanation— Naomi Klein (no Logo)
No comments:
Post a Comment